Research areas Examples of the information you can get: - Number of visitors per direction per period. For example, you want to know how many people enter going left, right or straight. With this information you can measure if the floor concept is working as planned.
- Time spent by visitors within a certain area. With this report you get an overview of, for example, how long people spent waiting.
- Hot & Coldspots within your environment. Where do most people go to? How is the routing in a certain area? You get information about how the floor design functions and where your problem areas exist, in a very objective way of measuring.
- Mean-time-spent within a selected area. How many visitors stay for how long in that area? You can measure the reach of in-store communication-systems.
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